Conexión

Hispanic Heritage Month is celebrated each year from September 15 to October 15 to bring to light the contributions of Hispanic culture to our society. In the past, altafiber has hosted special guests, like NFL Pro Bowl Member Anthony Muñoz, to recognize Hispanic leaders. We also offer educational and cooking programs to educate employees on Hispanic background, culture, history and food.

At the beginning of the COVID-19 pandemic, we quickly realized we had a huge issue in our community: children from underprivileged Hispanic families that couldn’t afford basic Internet were basically locked out of an education. We worked with the community leaders and the company’s executive team to introduce the "Connect Our Students" program, which offers basic Internet at an affordable price. The program has been so successful that close to $1 million has been raised, which has offset the cost for the 5,000 families that have been connected to date at no cost to most of them.

Given that Hispanics are the fastest growing ethnicity in the U.S., Conexión worked together with various teams in the company to introduce improvements in servicing our Spanish-speaking customers. The call center introduced a Spanish-only telephone number where customers can interact with our team in their native language. We translated various installation guides into Spanish, and now offer dual language instructions going forward. We also created some short installation videos in Spanish that walk customers through installation of their Internet.

In 2022, members of our Conexión Employee Resource Group and family members traveled to Spain to fully immerse themselves in a new country and culture. The tour began in Madrid and continued in Mérida, Sevilla, Jerez De La Frontera, Cordoba, and Granada.